Richard Levine | Corbis | Getty Images
The AMC 25 and Regal Cinemas on 42nd Street in Times Square in New York.
After two months of disappointing U.S. ticket sales, the film industry is looking to “Captain Marvel” to reinvigorate the box office.
Of course, there is plenty for moviegoers and theater owners to look forward to in 2019. Disney’s “Captain Marvel,” which opens Friday, is the first of many potential blockbusters coming down the pike.
The female-led Marvel film is expected to haul in $125 million to $135 million during its opening weekend in the U.S., according to David Miller, analyst at Imperial Capital, and could take in as much as $720 million during its global run.
Not only would “Captain Marvel” help boost box-office sales based on its own ticket sales, but it would increase the likelihood that customers will see in-theater advertisements for other films, Paul Dergarabedian, analyst at Comscore, told CNBC.
“The blockbuster year of 2019 will officially kick off March 8 with ‘Captain Marvel,'” he said.
Disclosure: CNBC’s parent company NBCUniversal owns Dreamworks and distributed “How to Train Your Dragon: The Hidden World.”
